One Flag Stereotyping
These Six Flags ads are pretty sad. It’s like they started off with the juicy idea of using a shouting Japanese guy stereotype, but then backed way off so as not to be offensive. Where’s the mangled English? Where’s the crashing gong?
Stereotypes should be pushed to the extreme, otherwise they just fall flat and you set people up for something that never comes through—leaving everybody disappointed. Even the guy on the commercial looks like he’s not quite sure why he’s there sometimes.
